In How to Top China’s Best-seller List Without Really Trying, Alexa Olesen reports on a recent upsurge in sales of the Chinese edition of Khaled Hosseini’s Kite Runner (追风筝的人)：
Over the last nine years, The Kite Runner has sold more than 3 million copies in China. Nearly a third of that total comes from sales in 2014.
She puts this down to what she terms the “Oprah effect.” This is a reference to the fact that actress Gao Yuanyuan (高圆圆) “recommended the book during a 2013 appearance on the hugely popular Chinese variety show ‘Happy Camp’ [快乐大本营] .”
Amazingly, Olesen manages to write over 1,300 words about the incredible popularity of the book in China — without ever mentioning the translator.
For the story behind translator Li Jihong (李继宏) and his rendition, see An Afghan Childhood Re-packaged for the Middle Kingdom.